@bigsocrates: I don't think the Netflix comparison is entirely apt. Obviously Microsoft's ambition is a Netflix of gaming but Film and TV have other ways to generate revenue outside of streaming. Box sets still sell. People still go to cinemas. And they're way better at being marketed. TV generates way more word of mouth that games can. I'll even suggest people revisit TV and Movies far more frequently than games, giving them a reason to buy a boxset or sign up to stream a movie again.
If a game is on GamePass, someone will play it once and be done with it. If it's a game they're really interested in, they may skip buying the game outright in favour of Gamepass' cheaper option. Whether it's a Microsoft studio or not, that studio misses out on revenue. We don't game like we watch TV.
The last thing is access. I can watch Netflix on my phone, my TV, my PC, my PS3, PS4, PS5, 360 .... It is insidious everywhere to the point where most people will have at least three ways to watch.
It's an incredibly steep hill GamePass has to climb. I don't see any subscription service for games pulling it off. There are simply too many hurdles to overcome. I'll offer some hope, given how long Netflix was around for a decade before the pivot to streaming. Microsoft have the money to play that long game. Whether they have the patience remains to be seen.
Log in to comment