And this is why I don't buy online games on consoles. 
 
EDIT: Damn you @Ozone. I was so close to getting that quest finished.

This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea.

I like these retail passes and I must say that this 'no pass needed till level 5'-thing is really smart. Allows people to try the multiplayer and form an opinion instead of having to get a pass to even get to try it.

I blame EA...

Man. Someone really hates the used game market.

Sounds fair to me... I guess.

" I'm getting sick of these online pass things. "

I think stuff like that is a totally valid way of doing business. There could be better ways of handling it, but for now, I think it's fair. 
 
Brother gotta get paid yo.

I buy all my games new so no worries.

Or just don't play multiplayer  and trade it in sooner.

They've just damaged their game's online aspect, I think. There are plenty of people who don't buy their games new (especially with something new like Homefront) and, combined with the fact that there are games like Black Ops or BF:BC2 in the market, I don't this was necessarily a great move.

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Ha! Glad I'm getting this on steam.

Fine with me. I'm sure the online will be all but dead by the time I dig this one out of a bargain bin for 20 bucks anyways.

" @PhatSeeJay: Actually all of the EA Sports online pass enabled games give you a 7 day free trial. So even if you rent or buy used you can play online for a week. I like that option better thatn this. You could most likely get higher that level 5 in just a few days. "

I can't complain about publishers taking on schemes like these with the money they lose on used sales and rentals, but maybe just maybe they would make more initial sales if the prices were lower so people wouldn't go "This doesn't look like purple spangly crack so I'll just rent it or buy it used".. and maybe if their prices weren't slowly being applied to the effin PC platform.

Corbin Dallas Multipass?

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Why would they support renters of video games more than that when they aren't supporting the developers in the first place?  

This seems like the right path to take.  I'm confused about why you guys on the PC are cheering.  Aren't you buying it new anyway?  Wouldn't it be the same conditions?

I love it pack a game with an online token to fight against the used market, and at the same time make a deal with gamestop for a pre-order bonus.  
 
http://www.ebgames.com/Catalog/ProductDetails.aspx?product_id=78037

" @Detrian said:

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

An audience that barely exists? Seriously? "

Well, instead of this game having a dead community 2 months after launch, it will launch dead.  Meh.

" @Detrian said:

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

An audience that barely exists? Seriously? "

By the end of the year, almost every major release is going to have this. 

" Yes. That's the reality of the situation, deal with it. "

" @FluxWaveZ said:

" @Detrian said:

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

An audience that barely exists? Seriously? "

Yes. That's the reality of the situation, deal with it. "

You guys do realize that games are sold all over the world, right? And that most people who think they'll play a game a lot (like for example, a console shooter that relies on multiplayer) just buy such games, right?

Can't say I like the sounds of this. It's a new IP and they're already committed to alienating potential players and fans of the game.

" @Detrian said:

" @FluxWaveZ said:

" @Detrian said:

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

An audience that barely exists? Seriously? "

Yes. That's the reality of the situation, deal with it. "

That's not true at all. I think you're severely underestimating how popular GameFly is and how many people use that as their primary source of obtaining games.  "

Don't see any issue with this. Don't see why they should have support my online play if if i've not paid them any money and bought it second hand. Seems fair enough

Interesting. It was only a matter of time before somebody tried, I'm intrigued to see how this plays out! Games looks really fun too, hope it sells well.

" So... we agree that there's a large audience of people out there already who don't support the developers because they rent the majority of their games?  Do we also agree that developers trying to cater to such an audience is just really bad business, then? "

Not having played UFC does anyone know if this online pass works across the console or is it just per profile. My wife loves shooters and it would suck if I had to shell out another 10.00 for her to get the full online experience.
 
I know for Bad Company 2 the code only worked for a single profile. I had to call to get the VIP pack added to my wife's account.

Doesn't sound like a problem, if you rent it you can know whether you like it or not.Then actually buy it.The only people complaining are the people who either don't have a job and want to be lazy dicks, or the people who really don't have enough money to buy the actual game.It's cool they let you try it out but it's more like a demo.I guess they just want more people to buy their game.Kind of an awkward marketing move though, I can't really tell.Still I am going to buy the game if they say it's pretty solid.So no probs here.

I thought that there are separate versions of the game made only for the purpose of renting with a big RENTAL written on the game disc, especially for use with prominent rental services like Gamefly. 

I was marginal about this game and thought about renting it.  Guess not :/

" I thought that there are separate versions of the game made only for the purpose of renting with a big RENTAL written on the game disc, especially for use with prominent rental services like Gamefly.  "

" I can't complain about publishers taking on schemes like these with the money they lose on used sales and rentals, but maybe just maybe they would make more initial sales if the prices were lower so people wouldn't go "This doesn't look like purple spangly crack so I'll just rent it or buy it used".. and maybe if their prices weren't slowly being applied to the effin PC platform. "

Would never buy it anyway. I rent most games unless I know I'll be putting something like 50 hours into it.

Fuck them. What they're basically saying here is that they want to suck an extra $10 off of every person that plays this game. Meaning that after I buy it for $65, they're going to require an extra $10 if my little brother (who lives with me while he's going to college) wants to enjoy the multi-player. And if my girl wants to have the full multiplayer experience, I have to pay another $10 for her, too. Because this is clearly going to be tied to the *account*, just like Cerberus and other bullshit are (not merely to the SYSTEM, but the ACCOUNT). 
 
Whatever happened to being able to buy one game and enjoy it with whoever the hell you want to share it with in your home?  
 
Granted, nobody is going to be playing the multiplayer after the first month, so the point is probably moot, here. But it's the principal and the fact that they'll continue to do this with other titles as well. 
 
If you want to charge $70 or $80 for your game, just fucking do it already and stop with this bullshit.

" I buy all my games new so no worries. "

Sounds fine, I only buy new games anyways.

guess what MP game I'm not going to be playing past level 5? 

" @Milkman said:

" @Detrian said:

" @FluxWaveZ said:

" @Detrian said:

" @Gizmo said:

" This new I.P is going to need all the following it can get, screwing the potential rental audience is just a bad idea. "

Oh no they are mildly inconveniencing an audience that barely exists! What are we gonna do?! "

An audience that barely exists? Seriously? "

Yes. That's the reality of the situation, deal with it. "

That's not true at all. I think you're severely underestimating how popular GameFly is and how many people use that as their primary source of obtaining games.  "

So... we agree that there's a large audience of people out there already who don't support the developers because they rent the majority of their games?  Do we also agree that developers trying to cater to such an audience is just really bad business, then? "