I get what Dan and Jeff are saying about Advance Wars series getting straight to gameplay without all the character fluff in contrast to Fire Emblem... but for me a strategy game (especially single-player campaign) needs characters and story to imbue drama and sense of progression. Otherwise it's too abstract, and as boring and hollow as playing chess against an AI.
Not defending Fire Emblem specifically - I haven't played any of those - maybe their stories suck and they'd be much better games without.
That was one of my complaints in the first game. I didn't remember any of the required ingredients so I just stuck to 1 or 2 dishes I know and random crap that came out of the pot from throwing in whatever I had on hand.
goosemunch's comments